Enhancing retail experiences with innovative solutions

Explore our marketing and security systems designed for grocery retailers.

Explore our innovative solutions

Enhancing retail experiences with cutting-edge technology.

Marketing

Engage customers effectively

Discover our digital media and customer engagement tools designed to boost in-store experiences.

Security

Reduce store loss

Utilize our AI systems to prevent losses and support team members.

Insights

Data-driven decisions

Access comprehensive reports and insights to optimize your marketing and security strategies.

Coverage

Serving the Northeast

Our solutions are available across New York, Pennsylvania, Vermont, Massachusetts, Connecticut, and New Hampshire. Watch this space as we expand.

Performance Highlights

6 states
our footprint in the north-east is growing
130
Grocery stores supported
2025
Anticipated growth period
+160
New stores to be added in 2025
100+
Executed marketing campaigns
+2M
Engaged customers

our solution

Founded on customer involvement
our solutions are focused
on delivery

About Bob Systems

our MARKETING SOLUTIONS

Founded to deliver increased sales our
solutions focus on making your
brand the centre of attention

Sampling
Let your product speak for itself.

Sampling remains one of the most effective ways to introduce customers to new products and generate immediate feedback. Our in-store sampling programs are staffed by trained brand ambassadors who educate and engage customers while encouraging trial.

Benefits:
-
Drives trial and boosts product conversion rates
- Creates a sensory experience that builds trust and familiarity
- Enables real-time customer feedback and insights
- Converts passive shoppers into active buyers

Geo-Location Couponing & Messaging
Target shoppers at the right place and the right time.

Using location-based technology, we deliver personalized offers and messages to customers' mobile devices as they approach or enter the store. This hyper-targeted approach drives foot traffic, increases engagement, and boosts conversion.

Benefits:
-
Real-time, location-specific promotions drive immediate action
- Improves offer redemption rates with precise targeting
- Enhances the shopping experience with personalized content
- Integrates seamlessly with loyalty programs and apps

In store digital media
Bring your brand to life with high-impact visuals and messaging

Messaging directly to an Engaged Target Audience. Our in-store digital media solutions leverage strategically placed digital screens and displays to capture attention and influence purchase decisions. With dynamic content that can be updated in real time, your brand stays fresh, relevant, and responsive to shopper needs.

Benefits:
-
Increased product visibility at high-traffic locations
- Real-time content updates for promotions and campaigns
- Enhanced brand recall through vivid and engaging visuals
- Supports omni-channel marketing strategies with consistent messaging

In-Store Customer Engagement
Make every shopper interaction count.

We help you create engaging, interactive experiences through brand ambassadors, demonstrations, and interactive displays. From guided product tours to live demonstrations, we make your brand stand out in a crowded retail environment.

Benefits:
-
Increases dwell time and shopper interest
- Builds emotional connection with your brand
- Boosts customer satisfaction through personalized service
- Supports product education and drives informed purchases

our SECURITY SOLUTIONS

Founded to deliver increased sales through
solutions that turn lost sales
into revenue

Bob Loss
Helping cashiers identify unscanned items

Bottom of the Basket Loss (BOB loss) refers to a type of retail revenue loss that occurs when items placed at the bottom of a shopping cart  goods like bottled water, pet food, nappies, meat packs, beer or bulk paper towels etc.) are unintentionally or intentionally not scanned and paid for at checkout.

What Causes Bottom of the Basket Loss?
-
Customer Oversight: Shoppers may forget about the item and not mention it to the cashier.
- Cashier Error: Associates may overlook scanning items placed underneath the basket.
- Theft/Fraud: In some cases, items may be deliberately concealed to avoid payment.

Bob Loss solution
Constant observation with AI

Bob Systems has developed an AI solution that identifies and notifies the cashier in realtime that there are unscanned items left in the cart.

Benefits:
-
Real-time information ensures that the cashier can process the unscanned items during  checkout
- The information provided helps the cashier communicate with the customer in what might otherwise be an awkward conversation
- The reporting system ensures cashiers are held accountable

Impact on Retailers
- Negatively impact profit margins, especially for high-volume or hgh-cost items.
- Creates challenges for loss prevention teams and store operations.
- Impacts inventory levels (results in-out of stock)

Frequently Asked Questions

Answers to Your Queries

Explore common inquiries about our marketing and security solutions.

How does the marketing solution operate?

Our marketing solution boosts engagement with digital media, geo-location messaging, and more to enhance brand visibility.

What is included in the AI security system?

The AI security system alerts cashiers to items left in trolleys, ensuring smooth checkouts and reducing loss.

Which regions do you cover?

We serve New York, Pennsylvania, Vermont, Massachusetts, Connecticut, and New Hampshire with our solutions.

What management tools are available?

Our systems include tools for reporting and insights to manage marketing and security effectively.

Servicing both brands and loss prevention we seek to optimize grocery store operations

Explore our digital marketing and AI security solutions for enhanced efficiency.